Startup Resources

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What this is

Here you can find all the resouces we've gathered reading books and our own experiences from 20 years of startup and corporate experience and action and reflection.

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Why we share it

We believe in positive-sum games and want to share the resources we use to run our process internally in the hopes that they might be valuable to you and help you on your own journey.

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Notion Templates

General Tools

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Mental Models

A collection of the mental models we use as a foundation to make decisions.

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General Tools

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Project Filter

We carefully run projects through a filter to decide if we have what it takes to build, improve and grow them.

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Product

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JTBD

A Worksheet to figure out the Job To be Done (JTBD) and your product's competition

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Product

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6P Worksheet

A 6 Panel sheet to sketch out the customer journey and apply empathy to make it better

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Product

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MVP Scoring sheet

Figure out what the first version of your product needs and what features to compete on.

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Business

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Lean Canvas

Create a high level birds eye view of all the important parts of your business

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Business

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Sellable company checklist

Super small checklist of high-leverage tasks that will prepare you for acquisition.

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Business

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Critical Problem Checklist

Make sure to assess if you're solving a critical problem. You need a painkiller, not a vitamin.

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Marketing

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1 Page Marketing Plan

All the important parts of your marketing strategy in one place.

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Marketing

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Positioning canvas

Your positioning in a nutshell.

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